Yahoooooo, Microsoft
Microsoft's long rumoured offer to acquire Yahoo! became official today with a bid of US$44.6 billion of shares and cash, thus valuing Yahoo! at $31 a share, a 62% premium on yesterday's closing price. Multiple sources have stated that Yahoo! may face such a bid on the basis of online adverts, with Microsoft citing this in its announcement as being one of the key benefits of the acquisition. In addition, with Yahoo!, Microsoft is positioning itself as a stronger competitor to Google, as per the announcement:
"Today, the market is increasingly dominated by one player who is consolidating its dominance through acquisition. Together, Microsoft and Yahoo! can offer a credible alternative for consumers, advertisers, and publishers."
So, will Yahoo bite? This promises an interesting story....
Does that mean all the Yahoo Flash/Flex API's will now be turned into Silverlight API's?
:P
(tee, hee, hee)
Posted by: iBrent | 01 February 2008 at 18:09
The really interesting part of the story to me is the fact that Microsoft, who I normally think of as a software company, feels a need to be equals with Google. Shows just how much the world is changing. Who would have ever guessed that 10 years ago?
It will be interesting to see how it all plays out.
Posted by: Christine | 01 February 2008 at 19:31
Yahoo needs this to compete with Google
Posted by: Johnny | 21 March 2008 at 17:19
Yes, any online search engine or anything should compete with Google. Because google is becomming more and more popular with more and more features. Soon Google will be the top on the list. They already got: email, gtalk, search engine, a directory, and much, much more!
Posted by: Microsoft Windows XP | 30 April 2008 at 23:42
Software and IT companies are holding the key of marketing. One by one they are turning to media and marketing giants. In the near future the marketing and media companies who does not have a software base will die.
Posted by: Kadın | 02 May 2008 at 10:15